The biggest edition of the Christmas event in Blumenau has already started. With almost 60 days of programming, the event is held both in the main streets of the city and in Vila Germanica Park.

The celebration marks the return of events in the city after a long pause due to the pandemic caused by Covid-19. The municipality, which won the Safe Travels seal, a global seal created by the World Travel & Tourism Council (WTTC) to recognize destinations that comply with Covid-19 prevention measures, analyzed the advance of vaccination in the city to promote the event.

credit Clio Luconi

“Our estimates point to a year-end with the vast majority of the population of Blumenau immunized. Therefore, always keeping health as a priority, we have developed a primarily contemplative Christmas, which promises to make an impact on people”, says Mayor Mário Hildebrandt.

From a contemplative, free and safe program, the central streets of the city gain special lighting, promoting a true outdoor Christmas show with colorful trees and giant sculptures.

While on Rua 15 de Novembro, more than 80 trees receive around 1.000 luminous spheres; in Praça do Remador, a 4-meter-tall Santa Claus sculpture is the main attraction and photo stop. Christmas decorations are still present in Rua das Palmeiras, Avenida Beira-Rio and Rua Curt Hering. One of the most photographed spots in the city, Blumenau City Hall is also lit up.

In Vila Germânica Park, where most of the Christmas attractions are located, there is no lack of options to enjoy Christmas in Blumenau Among them: cultural presentations, cookie painting workshops, the Christmas Market inspired by European models, the Santa Claus House, the train ride and the Snow World. In Mundo da Neve, the visitor can live a real experience in the snow. Developed on an inflatable structure, Mundo da Neve reproduces the natural meteorological phenomenon by creating snow particles from the contact of water with negative temperatures, allowing visitors to build snowmen and slide with sleds.

Another great Christmas novelty in Blumenau will be the Balé das Águas on the Itajaí-Açu River. A ferry will be installed near the Adolfo Konder Bridge and promises to delight the public with a water ballet.

“Christmas in Blumenau is the first of many to come and reaffirms the city as a beautiful destination to visit during this period as well. Christmas in Blumenau invites families and tourists to participate in an unforgettable experience, full of magic and news. In addition to numerous attractions throughout the city, we also have offers and benefits that will be available during the event period”, says Marcelo Greuel, secretary of Tourism and Leisure and president of Parque Vila Germânica.

The celebration already moves tourism and the local economy of the municipality, which indicates occupancy of 85% of hotel rooms motivated by the event. Furthermore, according to a survey carried out by the National Confederation of Shopkeepers (CNDL) and the Credit Protection Service (SPC Brasil), in partnership with Offer Wise Pesquisas, with the resumption of events, it is estimated that 123,7 million people to buy Christmas gifts, with the potential to inject approximately R$ 68,4 billion into the country's economy.

The complete Christmas program in Blumenau can be accessed on the website https://natal.turismoblumenau.com.br/, developed by Global Vision Access. Users from all over Brazil can check the dates, times and location of each attraction. The platform also has a registration area, where the visitor has the opportunity to guarantee vouchers with exclusive discounts at hotels and commercial establishments such as restaurants, stores and breweries to use throughout their Christmas experience in Blumenau. Vouchers guarantee discounts of up to 20% on services such as complimentary products and items from the local gastronomy.

More information on the site https://natal.turismoblumenau.com.br/.

For more information about Blumenau, access www.turismoblumenau.com.br and the website www.gvaticias.com  

About Blumenau 

Municipality of the State of Santa Catarina, located in the region of the European Valley, Blumenau was  colonized in 1850 by the German pharmacist and philosopher Dr. Hermann Bruno Otto  Blumenau, who arrived in the city accompanied by 17 other settlers, also from Germany. Later, immigrants arrived from Italy and Poland. Blumenau has a series of  attractions such as museums, monuments, squares and half-timbered houses, in addition to organizing  events and parties responsible for increasing the local economy and moving  thousands of tourists. The city hosts the Oktoberfest Blumenau, the second largest in the world and the  biggest German party in the Americas, and is officially the Brazilian Capital of Beer.  Blumenau is among the ten largest and best cities in Brazil and holds the Safe seals  Travels, from WTTC, and Viaje+SC, from Santur, which qualifies it as a safe destination for the  tourism. 


Global Vision Access

Global Vision Access is a communication and marketing company in tourism, recognized in the national and international market. GVA facilitates the entry and consolidation of tourist destinations in the Brazilian market, offering strategic planning, marketing and public relations services and always standing out with the special projects it develops. They are part of the company's portfolio Blumenau, Jordan, Monaco, Seychelles and Turkish Airlines and Norway. Also included in GVA's portfolio are strategic partnerships with organizations and companies from other industries that seek to maximize exposure, business opportunities and return on investment for each client.

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